1. Introduction
Rensis ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our synthetic consumer research platform.
2. Information We Collect
Account Information
When you create an account, we collect:
- Email address
- Name (optional)
- Password (encrypted)
- Billing information (processed securely via Stripe)
Product Concepts
When you use our service, you submit product concept descriptions. These are processed to generate synthetic consumer insights but are never shared with third parties or used to train AI models.
Usage Data
We automatically collect:
- Log data (IP address, browser type, pages visited)
- Device information
- Usage patterns within our platform
3. How We Use Your Information
We use your information to:
- Provide and maintain our service
- Process your transactions
- Send you service-related communications
- Improve our platform and develop new features
- Respond to your inquiries and provide support
4. Data Security
We implement industry-standard security measures to protect your data, including encryption in transit and at rest, secure authentication, and regular security audits.
5. Data Retention
We retain your account information and survey data for as long as your account is active. You may request deletion of your data at any time by contacting us.
6. Your Rights
You have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion of your data
- Export your data
- Opt out of marketing communications
7. Third-Party Services
We use the following third-party services:
- Stripe for payment processing
- AI providers for synthetic consumer generation (your data is not used for training)
8. Contact Us
If you have questions about this Privacy Policy, please contact us at privacy@ssrinsights.com.